In order to describe a cluster of complementary products and services that are closely related in the minds of consumers but are spread across a diverse set of industries, Mohan sawhney has proposed the concept of__________?

(A)Vertical Integration

(B)Horizontal Integration

(C)beta Market

(D)Meta Market

Share:

Note: if you think the answer of the question is wrong or changed with time, Comment below with right answer or its better to contact us via “Contact us page” for quick update. We will really appreciate your contribution.

Comments:

Leave a Comment

Your email address will not be published. Required fields are marked *